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    Hometown Bicycles:
    10595 Grand River Road
    Brighton, MI 48116
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    Sa & Su 10AM-5PM

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    (810) 225-2441

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Hometown Heads to Interbike!

Hometown Heads to Interbike! 

Hometown's headin' to Vegas!
What’s happening in Vegas is definitely NOT staying in Vegas, because we’re heading to the bright-light city for Interbike, America’s largest bicycle expo. Our plan is to come back with new products and new ideas for taking Hometown to the next level.

InterbikeWe’ll be tracking down steals & deals for you, meeting with vendors and learning about the next best things to help us rock 2012. So, here’s the deal:

Hometown Bicycles will be closed from WED, September 14 through SUN, September 18.
We’ll re-open on Monday, September 19.

If there’s anything at the shop that you need during that time, PICK IT UP NOW! And if there’s something you want to see us carry at our store, let us know. We’ll see what we can do!

Hometown Photo of the Month

Pat Cheal brings her Jamis Quest to life
A Bicycle is Born:  How is it possible to love cycling even more than you do now? Pat Cheal discovered the answer is to build your own bike. After considering her options, Pat took advantage of our demo program to test out a Jamis… and it was love at first ride. When her new Jamis Quest arrived, we offered her the opportunity to build it herself – with our assistance, of course! And… well, here’s what Pat has to say:

“Thank YOU Shaun! I felt so attached to that bike before I ever even rode it, thanks to being there for it’s birth!”

Hometown Tech Tip: Wet seat, Happy Bike

A wet bike seat is better than bad bearings
Let’s talk a moment about toting your bike around in the rain. It’s been a rainy season. It’s bound to happen.

The mistake many cyclists make is removing their seat before loading it on their car’s bike rack. And who can blame them? Riding with a wet bottom is not particularly fun.

But while you’re rump is nice and dry, water has been seeping down your open seat tube and rusting out your bicycle’s bearings.

So, instead, cover your seat with a shower cap or shopping bag. Riding with a wet seat is an inconvenience. Ruining your crank bearings is an expense!

2011 Repair Countdown

Hometown Repair Countdown to 2,011
We’re now at 1,353 repairs for 2011. 1-3-5-3. That’s over 330 more than we did for all of 2010!! That’s awesome.

Our goal this year is 2,011 repairs. Just 658 left to make it happen. Will you be part of our 2,011? Bring your bikes in today. We’ll blow your socks off with our service!

The Challenge Continues!

Hometown Challenge Champs
The Official Challenge: Our locally renowned super-couple, Steven and Jill, are still cranking out the mileage. They’re just miles away from the 500 we challenged them to ride this summer!

The Unofficial Challenge: After 4 heart surgeries, Mike Hoffner set his own challenge… to live a healthier lifestyle. He eats right and rides his Jamis everywhere. Over 700 miles pedaled this summer and counting!!

Visit Us on Facebook!
486 fans!! You definitely want to be a part of this. Follow us:

“Life is like riding a bicycle: you don’t fall off unless you stop pedaling.”

                               – Claude Pepper

State Champions + Milestones Met & Conquered

Hometown Gives a Knock-Out 1-2 Punch at the Milford Crit

Hometown's Scott Hoffner takes the Cat 3 State Championship at the 2011 Milford CriteriumPUNCH 1:  Meet Scott Hoffner… Hometown’s shop star and, now, 2011 Michigan State Champion Category 3 Rider.

Scott dominated this past weekend’s Milford Criterium Cat 3 bike race with tactical planning and crazy awesome cycling skills. He ripped the State Championship jersey off everyone’s back and owned it, crossing the line with nearly a 2 second lead.

Scott lives in Milford, and is a Junior at Brevard College in South Carolina. It was only fitting that he won the State Championship in his home town, amongst all his friends and family.

In addition to his win, Scott was also promoted to the next race level – Category 2. He made Dawn (mom), Mike (dad) and all of us Hometownies proud!

Hometown's CJ Brish rockets into 2nd place in the 2011 Milford Crit Juniors Division

 

PUNCH 2:  CJ Brish. Remember that name. He is a fixture at the shop… unless he’s out ripping up the trails or tearing up the roads.

CJ roared into 2nd place in the Juniors 16 – 19 Division, just a hair away from winning the 2011 Junior Michigan Championship.

Amazing enough in it’s own right, but wait… there’s more!

The night before, CJ blasted through an EIGHT-HOUR mountain bike challenge, and STILL rocked his 8am Milford Crit race.

CJ, who attends Brighton High School, is also a critical player in the formation of their new BHS mountain bike team. Like I said, remember this name and get your autographs now; it’s going to be worth big bucks some day.

 

 

Hometown Photos of the Month

Hometown's Incredible Customers
A Huge Thumbs Up from Our Customers:  Any questions we might have had about our first year in bicycle retail have been overwhelmingly answered. Our retail shop has been a HUGE hit!

We geek out whenever we hear comments like, “Finally, a place I want to shop” or “This is what a bike shop should be”.

So, THANK YOU. Dawn and I have put our blood, sweat (a LOT of sweat) and tears into this dream, but it’s thanks to YOU that Hometown rocks!

Hometown Tech Tip: Don’t sweat the small stuff

Head tube rust created by sweat
This month’s Tech Tip is dedicated to the tri guys and gals, or anyone using aero bars.

Let’s face it, if you ain’t sweating, you ain’t training. We all know what it feels like to have sweat dripping off our nose. But when you’re riding your bike, consider the logistics. Your face is hanging directly over the center stem of your handlebars.

Any athlete worth their salt can tell you that sweat is packed with salt. And, of course, salt corrodes metal. The constant deluge from your face, onto your handlebar and stem, is what causes the corrosion you see above.

The Solution
After any training or event, douse your handlebars with water to wash away the salt before it can eat out your bearings. Shower your bike before yourself and you’ll keep the salt from crusting and rusting!

Mike Makes 100!

Mike makes 100 miles
On August 1st, Mike Hoffner (Scott’s dad) biked his 100th mile at Hometown’s 7pm ride. Awesome, right?!

Even more awesome when you consider that those 100 miles were the result of Mike’s committment to changing his life after a 4th open heart surgery.

I asked Mike how he felt crossing his first 100 miles. His answer:

“There’s a lot more of that to come.”

You can ride with Mike every night at 7 on our every-night-at-7 ride.

500 Mile Challenge Update

Hometown's 500 Mile Challenge
I should have made it the 1,000 Mile Challenge. Jill and Steve are dishing out the miles like it’s Halloween candy. They’ve just crossed the 200 mile mark and are still going strong.

Keep up with this intrepid couple’s latest cycling adventures on our Facebook page.

Ride the tour with Hometown

Are you doing the 2011 Tour de Cure on Saturday June 11th? You should consider riding with us. To sign up visit our page.  The Tour de Cure is a fun 10,25,62, and 100 mile road ride around Livingston and surrounding counties. We will be there as sag support and all around  fun-makers.

A New Standard in Bicycle Tune-Ups: The Way It Should Be

Setting a new standard in Tune-ups
It’s been stewing all winter in dirty parts and cables blown from the 2010 riding season. Now you just had the worst first ride of the year ever because your bike’s performance – let’s face it – stank. The remedy? A tune-up, and not just any old tune-up either. Your bike is hankering for The Hometown Tune-up Treatment.

Setting the new standard in a standard tune-up

The Hometown Way“Lead, Follow, or Get Out of The Way,” declared Chrysler’s Lee Iacocca.

Lee, you said it right and, at Hometown, we’re listening. We began leading the industry last year as Michigan’s only 7am-7pm, 7-days-a-week bike shop. No bank hours for us. We want you to drop your bike off before work, pick it up after, and then RIDE.

But hang onto your bike shorts… our next leadership step is revolutionizing the “standard” tune-up.

What does that mean?
This means that at Hometown, you’re going to get a Standard Tune-up not offered by any other bike shop in the state of Michigan, possibly even the country. Check out any other bike shop. We are THAT confident that their Standard Tune-up won’t hold a candle to Hometown’s.

What is The Hometown Standard Tune-up?
First of all, THERE IS NO FINE PRINT!

Hometown is the one and only bicycle repair shop that’s OPEN 7AM to 7PM, 7 DAYS A WEEK.

Bikes dropped off before 10am can be picked up that night, and bikes dropped off after 3pm will be ready the next day. If your bike needs a part, we’ll still have it ready for you in just 48 hours.

WE FIX EVERYTHING. You won’t find bike snobbery here.

The new standard – The Hometown Standard – includes:

1. INSPECTION: We start by looking at the condition of your bike components to determine their wear. It’s important to us that we always send you out on a safe bicycle.

2. REMOVAL: Front and rear derailleur, Cassette, Chain, Crank, Wheels, All cables and housing, and Handlebar tape on road bikes

3. CLEANING: Frame, Derailleurs, Cassette, Chain, Crank, and Wheels

4. CALIBRATION: True wheels, Align frame dropout

5. RE-INSTALLATION: Derailleurs, Cassette, Chain, Crank, and Wheels

6. REPLACEMENT: All Cables and Housing will be replaced with new, stainless steel inner wire and 5mm housing PLUS all road bike Handlebar tape will be replaced with your choice of 5 Profile Design cork bar tape. Premium Handlebar tape is available for an additional cost.

7. LUBE/GREASE: Keeping your bike’s components running smoothly with the appropriate products

8. ADJUSTMENT: Front and rear derailleur, Brakes, Headset, Tighten all nuts and bolts

9. RIDE: PICK UP YOUR BIKE & RIDE!

10. FOLLOW UP: We stand behind our work, and offer a 30-day follow-up adjustment free of charge

The Cost
Mountain Bike & Everything Else: $60. Road Bike: $65.

The point?
We want to to be your number one bicycle resource, so we’re turning “Standard” into a new level of “awesome”.

Stop in and experience a new standard – the way it SHOULD be.

See you soon!