Business as Usual? (mostly)

Business as usual? Our slightly new normal…

Stay HTB Strong

We’re excited to welcome our Hometownies back into the shop. It’s June, it’s gorgeous cycling weather, and we have missed you!

After winter – and what certainly feels like a “second winter” – we are pleased to announce that customers are now able to enter our retail and service shops, effective immediately. Yay for some good news!

Here are some things to know as we move forward:

SHOP HOURS

  • For the remainder of 2020, our hours are Thursday – Monday from 10 AM – 5 PM. We are closed on Tuesdays and Wednesdays.

NEW BIKE SALES

  • For NEW bike sales, please call the shop at (810) 225-2441 to schedule an appointment. Inventory is getting low, all across the country, but we do have some bikes in stock. However, so as not to waste your time or get your hopes up, we prefer that you call in advance for us to assess your needs and ensure we have matching inventory to offer. Appointments allow us to best serve you, which is our main goal!

SERVICE

  • Our parking lot still has a queuing area. If you are a service customer, please use the middle entry door. If you are a retail customer for parts or accessories, come in the main front door. And if you prefer we come to you, follow the signage to park in the designated area and call the shop at (810) 225-2441 for assistance. We understand that some of our customers are in high risk groups.

UPDATED PHONE AND TEXTING SYSTEM

  • We’re in the process of updating our phone system. Our apologies for any delays you may experience.

SOCIAL DISTANCING

  • Please practice social distancing while inside the shop by staying 6 feet apart.

Thank you for allowing us to be your hometown bicycle shop. We will be resuming our shop rides soon, so stay tuned for updates!

GoFundMe

Resources continue to be limited. We still need your support.
Thank you for your generosity.

National Bike Month, Do It for Dan & One Hoppin’ Service Shop

Promotional Materials | League of American Bicyclists

“May is National Bike Month, promoted by the League of American Bicyclists and celebrated in communities from coast to coast. Established in 1956, National Bike Month is a chance to showcase the many benefits of bicycling — and encourage more folks to giving biking a try.”
The League of American Bicyclists

With the Michigan stay-at-home order changing to allow bicycle service, we’re happy that we can be there for you. Somehow, this National Bike Month feels a little more special, doesn’t it?


Do It for Dan Memorial Ride - The Horal Family

Do It for Dan

April 25, 2020 was the anniversary of the tragic cycling accident that took Dan Horal’s life. His memory lives on for all of us at Hometown, his family, and friends, and a tight-knit cycling community that thinks of him often. The Do It For Dan Memorial Ride that would have been scheduled for May 3, 2020 has been moved to September 27, 2020 because of the COVID-19 pandemic.

Please like the Do It For Dan Facebook page to stay up-to-date on all of the happenings, to help us celebrate Dan, and to help honor his memory.


Cars lined up down Grand River to get bicycle service at Hometown Bicycles during the COVID-19 pandemic

One Hoppin’ Service Shop

We’ve officially been open 2 days for service operations, and what a whirlwind! We’ve brought in over 200 bicycles, 130 of which are tune-ups. Every day, we’re making subtle changes to our procedures to be more efficient. Thanks for hanging with us while we figure this out.

To speed up the process, we do have a few requests:

1)  FOLLOW THE SIGNS: When you come to the shop, you will see signs in the parking lot directing you where to go, depending on whether you’re here for service or retail.

2)  SERVICE CUSTOMERS: Please fill out, then print THIS SERVICE REQUEST FORM prior to coming out to the shop, and bring it with you to drop-off.

3)  RETAIL CUSTOMERS: Please park against the concrete wall – one of our sales crew will come out and greet you.

4)  NEW BIKE CUSTOMERS: If you are interested in purchasing a bicycle, in addition to Step 3 (above), please call ahead and schedule an appointment with Andy: (810) 225-2441, Dial 1.


GoFundMe: We Still Need YOU

We’re not in the clear yet! Although the April 24th Executive Order update gives us an opportunity to generate income going forward, resources continue to be limited.

With this change, we are thankful to be able to lower our ask. But because of the ongoing uncertainty, we are still looking for your support:

Hometown Bicycles GoFundMe button - Customer, Company, Community, Industry

Stay active. Stay strong. Stay pedaling, Hometownies.

With continuing love and gratitude,

Shaun, Dawn & Your Hometown Crew


Hometown-to-You Ordering is Still LIVE!

Want more options? store sign

We are SO excited to announce that, in partnership with awesome super-vendor QBP, you can now order bicycle parts and accessories from Hometown that will get shipped to your house in as quick as 2 days.

It’s really simple:

STEP 1:  Call the shop between 10am-5pm on Monday, or Thursday through Sunday – (810) 225-2441.

STEP 2:  Dial 1 to connect with Andy, our sales lead. He’ll be able to answer questions and take your order.

STEP 3:  Let him know what you want, and it will be shipped directly to you.

Easy peasy!

BUSINESS AS NORMAL(ish) COVID-19 Update

Back in the Saddle Again…

We’ve always been a service shop first. Well, guess what… it’s game on!!

With Governor Whitmer’s recent update to the “shelter-in-place” order – and most specifically Order #10, Item (b) – bicycle repair has been deemed an “essential service.” We always knew it was!

Still having to follow the social distancing and CDC guidelines, we’re going to do a soft reopening, experimenting with a few new procedures, so please bear with us as we figure this out.

We’ve been here for you in the past. We’re here for you now.

SHOP HOURS
MON & THU-SUN 10am-5pm
Closed TUE & WED

SERVICE SHOP
Our service shop is fully operational beginning THIS MONDAY, April 27. We can handle all of your service needs, including tune-ups and repairs. BUSINESS AS NORMAL.

RETAIL SHOP
Our retail shop is accessible via phone ordering, curbside pick-up, and delivery. Our mission is to keep you safe.

We’d like to thank the League of Michigan Bicyclists for their efforts and their advocacy on behalf of all bicycle shops and cyclists. Special thanks also goes to Jeff Buerman, our QBP rep, for keeping everyone in the loop; he definitely went above and beyond.

A little celebration: This was the song that popped into Shaun’s head when he heard the update…

Aerosmith, Back in the Saddle Again YouTube video

Emergency Bike Repair UPDATE

In the past 3 weeks of offering free emergency bicycle repair, we worked on 105 bicycles that would otherwise have been unrideable. Thank you for giving us the opportunity to keep you rolling! 


GoFundMe: We Still Need YOU

We’re not in the clear yet! Although the April 24th Executive Order update gives us an opportunity to generate income going forward, resources continue to be limited.

With this change, we are thankful to be able to lower our ask. But because of the ongoing uncertainty, we are still looking for your support:

Hometown Bicycles GoFundMe button - Customer, Company, Community, Industry

Stay active. Stay strong. Stay pedaling, Hometownies.

With continuing love and gratitude,

Shaun, Dawn & Your Hometown Crew


Hometown-to-You Ordering is Still LIVE!

Want more options? store sign

We are SO excited to announce that, in partnership with awesome super-vendor QBP, you can now order bicycle parts and accessories from Hometown that will get shipped to your house in as quick as 2 days.

It’s really simple:

STEP 1:  Call the shop between 10am-5pm on Monday, or Thursday through Sunday – (810) 225-2441.

STEP 2:  Dial 2 to connect with Andy, our sales lead. He’ll be able to answer questions and take your order.

STEP 3:  Let him know what you want, and it will be shipped directly to you.

Easy peasy!

Hometown Bicycles Company Update

Hometown Bicycles GoFundMe button - Customer, Company, Community, Industry

Dear Hometown Family,

We are overwhelmed. Humbled.

Your response to our recent shutdown, and subsequent GoFundMe campaign launch, is completely blowing us away.

We’ve also been awash in calls, texts, emails, and Facebook messages – customers offering love, wisdom, resources, and manpower to see that we get through this together. We can’t thank you enough for your help in ensuring Hometown’s survival.

Among the communications have been some great questions that we would love to answer for all of our amazing supporters:


Q: Are you aware of the small business grant and loan programs being offered?

A: We are, and are already applying!

But, understand that there is a virtual flood of businesses doing the same, and many require far more capital than ourselves. And when it comes to economic value to our State and Country, we understand that our bicycle shop can’t hold a candle to a critical parts manufacturer for the auto industry.

We can’t afford the risk of putting all our eggs in one basket… especially when every impacted business owner in America is using the very same basket.

Hometown has always been about community, people, relationships. It isn’t business lenders and government entities that adorn our VIP wall. YOU are the ones who helped us grow into the shop we are today. This business model has carried us successfully through the good AND the bad. It’s more important now than ever that we stay true to who we are.

At the end of the day, we have far greater faith in our customers. The government sees us as an EIN and a tax payment, but Hometownies see the value that we add to their life and our community.


Q: Why did you reduce your goal amount from $350,000 to $228,000?

A: These last few days have been an absolute whirlwind – planning, researching, analyzing, making the necessary arrangements to shut down our company until an end date that’s a moving target. It’s been stressful, and decisions had to be made quickly.

But things are looking up! Now that we’ve had those extra few days to dive further into necessary next steps, legislation changes are opening up more grant and loan options for micro businesses like ours. We’ve communicated with vendors, and arranged extended terms to buy ourselves critical time. And we’ve microscopically analyzed our business to see how we can operate on a much leaner level – to really stretch every penny.

With all of these new considerations, we feel confident in reducing our ask. For those of you who have already contributed, know that your dollars are now making that much more of an impact toward Hometown’s chance for success – thank you!


Q: Can I support you through purchasing Gift Certificates or pre-purchasing products?

A: We did consider this option. However, we came to the realization that, because the funds we are seeking are going toward operating expenses, not inventory, thousands of dollars in Gift Certificates and pre-purchased product could actually put our business in danger upon reopening. After the dust settles, there may not be enough surplus left to fulfill the obligation of these certificates and pre-purchases. This would be a true disservice to our customers.

So, while we love your generosity and ingenuity, might we instead suggest the option below…?  


Q: Can I still purchase bicycle product from you during this shutdown?

A: You bet! We’ve connected with our primary parts and accessories supplier, and are currently working on a retail-to-home option. Please stay tuned for the details! 


Q: So, what do I do if I need an emergency repair during this shutdown?

A: Reach out to us on Facebook. We might have the resources you need, or be able to make recommendations that can keep you safe, and keep you riding. 

Also, we’ve created a Tube Table outside our shop’s front door – free inner tubes and a bike pump for emergency use. Share the love!


Q:  How can I help??

A:  If you believe in Hometown, what we do, and why we do it… go ride your bike, stay safe, stay healthy, stay connected, and… 

Please give what you can and share our GoFundMe with your family, friends, neighbors, and community!

Team Hometown Bicycles shop ride

Stay active. Stay strong. Stay pedaling, Hometownies.

With continuing love and gratitude,

Shaun, Dawn & Your Hometown Crew

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