This is what the Best Bike Shop in Livingston County looks like!

Thank you for making Hometown Bicycles Livingston County's Best Bike Shop!
Hometownies, you did it!!!
Hometown Bicycles won Best Bicycle Shop in Livingston Daily’s 2018 People’s Choice Awards! Thank you to everyone for taking the time to let your voices be heard. In addition to our renowned service and outstanding staff, we also have YOU, the best customers in SE Michigan, HANDS DOWN!

Check out all the winners HERE!!


Team Hometown Bicycles at Maybury Time Trial

Our Team is ahhhh-mazing!! 

Who doesn’t love to see our Hometown Team representin’ all across the beautiful state of Michigan? We’re proud as heck of everyone who’s cycling their way into September.

Team Hometown Bicycles at Maybury Time TrialSo many races, and so much participation! In August, Amy Daybird competed in the Ludington Lighthouse Triathlon, and Nancy and Mike Kessler took on the Running Fit T-Rex Triathlon. Mike went on to compete in the Dirty Dog Triathlon. (Goooo, Mike!) Next up was the Maybury Time Trial Mountain Bike Race with competitors Mike Dyer, Erik Frazier, Keith Cowger and Jim Thompson. Last but not least, Joe Ostervik raced the Debaets-Devos Pro-Am Memorial.

Team Hometown Bicycles Joe Ostervik at Uncle John's Dirty RaceAs we rolled into September, Sarah Dudley-Short and Jeff Short competed in the Tawas Triwith Sarah earning 2nd overall and Jeff placing 6th overall. Uncle John’s Dirty Road Raceincluded Jack Riddle, Joe Ostervik, Al DeLeon and James Staples.

Team Hometown Bicycles' Jim Staples at Milford Labor Day 30KThe 18th Annual Labor Day 30K in Milford was attended by Adam Baranski, Cindy Chisholm, Colin Chisholm, Laura Faunce, Jacob Henriksen, Nancy Kessler, Mike Kessler, Joe Ostervik, Roger Pelkey and Marilyn Reichenbach. Joe Ostervik took 2nd in age group and 9th overall. Jacob Henriksen got 3rd in fat bike and Adam Baranski took 5th in age group.

Way to go, Team!


Hometown Bicycles partners up with Pure Michigan on trail reviews
Hometown lends a hand – and bikes – to Pure MI!

Hometown was totally geeked to lend a handful of bicycles to Pure Michigan for some trail reviewing they’ll be doing over the upcoming months. Team Hometown really stepped up to help – not only did they lead the reconnaissance ride through our beloved Island Lake, but also provided support to the Pure Michigan riders, many who were new to the trails.

Pure Michigan was so appreciative! In lieu of rental payment, we were honored that they instead are making a donation to the BHS Mountain Bike Club on our behalf. And THIS is why we do what we do! Thanks for the opportunity, Pure Michigan! We’re big fans!


Donuts
2nd Annual Cider, Donuts & Dirt Ride

Our intrepid Team Captain, Jim Cleer, is coordinating the 2nd Annual Cider, Donuts & Dirt Ride… 40 miles of awesome Livingston County dirt roads that will take you to the historic Parshalville Cider Mill and then on to Markillie’s Apple Orchard for their incredible caramel apple chips. This is a no-drop, conversational-paced ride of approximately 15-16 mph. After the ride, head on over to Wooly Bully’s for some adult libations and foooood.

Check out the event and RSVP HERE!


October 7TH: Tour de Livingston 2018

Tour de Livingston logoWe’re just a few weeks away from Hometown’s, hands-down-favorite, local ride – the scenic and sensational Tour de Livingston! With distances ranging from 5 to 100 miles, routes that cover the prettiest parts of Livingston County during peak fall color, and the opportunity to ride GM Proving Grounds, this Howell Rotary fundraiser for Livingston County United Way is an absolute must-ride!

REGISTER NOW, hang at the Hometown tent & ride with us!!


Looking for a rewarding job doing something you LOVE??

League of Michigan Bicyclists LMB is hiring!Turns out League of Michigan Bicyclists (LMB)is adding two new members to their team: Communications Director and Development Director. These positions are a wonderful opportunity for cycling enthusiasts to make a big impact in the sport they love. This year alone, LMB passed seven laws towards the betterment of Michigan cycling. Both positions will allow you to help make the Michigan roads safer for everyone. For more information, visit www.LMB.org.

Team Hometown Bicycles' Sue Charleville and Margaret Bigham Cycle the Erie Canal
And a message from Hometownies, Margaret Bigham and Sue Charleville…

“Just wanted to let you know our ride from Buffalo to Albany, New York was spectacular! The ride ranged from paved bike trails, city streets and roads, singletrack, crushed limestone – all connections that make up the Erie Canal Bike Route. We rode over 400 miles!

Team Hometown Bicycles' Margaret Bigham and Sue Charleville Cycle the Erie Canal by Niagra FallsOn our way back to Michigan, we stopped in Niagara Falls, Canada and rode 35 miles on the Niagara River Recreation Trail. We just had to dip our hands in Lake Ontario, the only Great Lake we had never visited. Thanks to the Hometown mechanics, our bikes held up great and we had no problems. We’re already thinking about next summer’s big trip, so if there is anyone who is interested in bike touring, see us!”


Hometown Bicycles beginner road ride shop ride with Team Hometown Bicycles
HOMETOWN BICYCLES SHOP RIDES
Our Shop Rides are open to the public, run daily (sometimes twice a day!), and span the cycling spectrum from beginner to advanced, road to trail, and everything in between. FOR ALL RIDES, please arrive 15 minutes early! Don’t miss one moment of fun!

(**Note: Always confirm rides in advance on our Facebook events page. Rides, times, and locations may sometimes vary!)

Beginner-Friendly Road Ride  |  Level: Novice & Up
MONDAYS, 6PM  |  FROM HOMETOWN  |  Find ride details and updates HERE!

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Ladies’ Road Ride  |  Level: Novice & Up
TUESDAYS, 6:15PM  |  FROM HOMETOWN  |  Find ride details and updates HERE!

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Advanced Skills & Drills Road Ride  |  Level: Intermediate/Advanced
TUESDAYS, 6PM  |  FROM HOMETOWN  |  Find ride details and updates HERE!

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Gravel Grinding 101  |  Level: Novice & Up
WEDNESDAYS, 5:45PM  |  FROM HOMETOWN  |  Find ride details and updates HERE!

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Ladies Only Mountain Bike Ride  |  Level: Novice & Up

THURSDAYS, 6PM  |  FROM HOMETOWN  |  Find ride details and updates HERE!

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Friday Night Lights Trail Ride  |  Level: Intermediate/Advanced

FRIDAYS, 8:30PM  |  FROM HOMETOWN  |  Find ride details and updates HERE!

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Saturday Century Training Ride  |  Level: Novice & Up

SATURDAYS, 11AM  |  FROM HOMETOWN  |  Find ride details and updates HERE!

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Sunday Gravel Grinder  |  Level: Intermediate/Advanced
SUNDAYS, 9AM  |  VARIES  |  Find ride details and updates HERE!

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Exploring Trails Mountain Bike Ride  |  Level: Novice & Up
SUNDAYS, 4:30PM  |  VARIES  |  Find ride details and updates HERE!
*** Fun fact: WE RENT BIKES! ***

Fitness classes at Hometown Bicycles, including Cardio Drumming, Yoga, and Zumba
FITNESS CLASSES AT HOMETOWN BICYCLES
Cardio Drumming | Wendesdays at 6:00PM
$5 drop-in / $5 equipment rental – With Martha Soraruf  |  Click to learn more

Hatha Yoga | Thursdays at 10:45AM (starting September 6th!)
$8 drop in per class – With Stacy Mulka  |  Click to learn more

Zumba | Mondays at 6:00PM & Thursdays at 9:30AM
$8 drop in or “10 classes for $50” punch card – With Leslie Barrett  |  Click to learn more

Zumba GOLD | Fridays at 9:30AM
$8 drop in or “10 classes for $50” punch card – With Tresa O’Rourke  |  Click to learn more


"It goes to 11!"

Bicycling is life with the volume turned up.


~ Anon. (P.S. Who gets the photo reference at left?? 
Tell us!)

Your Hometown Bicycles Service Guide

Hometown Bicycles Service Manager Matt Fitzhorn
(Hometown Bicycles Service Manager, Matt Fitzhorn)

THE WHY’S AND WHEREFORE’S OF WHAT WE DO SO WELL 
I’ve been promising our new, superstar Service Manager, Matt Fitzhorn, that I would devote an email to service. And with service bikes now arriving hourly – and sometimes even minute by minute! – it seems fitting to give the department we’re most famous for a little podium time. (So, this one’s for you, Matt!)

EVERYONE knows that the Hometown Tune-Up is a thing of beauty. You know it. The community knows it. The cat down the street knows it.

But do you know WHY?

Hometown Bicycles Service Crew, Joe Shafer and Andrew Jackson
(Hometown Bicycles Service Tech, Joe Shafer, and Service Lead, Andrew Jackson)

Did you know that we founded our company on service, making service our area to excel? It’s true! Hometown 2010 began as a pint-sized service shop, well before adding all the bells and bikes. We’ve held true to that core ever since, serving an increasing number of cyclists over the years – 2,854 bikes serviced in 2017 and over 17,000 since opening! – with the mission of making each bike “Work Great, Look Great & Blow Your MIND!”

Hometown Bicycles Service Tech David Keller
(Hometown Bicycles Service Tech, David Keller)

It’s important to us that our value always exceeds our price. I’ll break this down further in “Hometown Bicycles Tune-Up: The Real McCoy” below, but suffice it to say, we respect your hard-earned dollars by working hard to make those dollars work hard for you (say THAT 10 times fast)! Plus, our turn-around time is FAST to get you back in the saddle where you belong!

Hometown Bicycles Service Tech Matt PershaBecause we don’t want to have to hide when we see you coming – we live here, too! – we get our kicks by doing right by our customers. When we say you need something, it’s because we know it will give you the longest and best cycling experience possible. And when we say you DON’T need something, it’s because we don’t want to gain a dollar at the expense of your trust. You can rest easy, knowing that we’ll tell it like it is, and always treat you fairly and squarely.

And we don’t leave you hangin’! We legitimately want to know that our service did the trick, and kept you rolling. That’s why you can always expect follow up from our Crew(At right: Hometown Bicycles Service Tech, Matt Persha)

You probably also know by now that we LIKE being a resource! Ask us your questions, build your own bike, watch our Crew in action. The way we figure it, the more passionate you are about cycling, the more you’ll advocate for the sport, and that benefits ALL of us in the long run.

Hometown Bicycles Service Crew Dan "CycloDan" Tribble and Mason Verbison
(Hometown Service Guru & lead singer Dan Tribble and “I-mean-business” Service Lead Mason Verbison)

Plus, what bike shop has a rhythm & blues rockstar for a service tech? That would be us!

We also have a unique way of motivating our staff… no, not giant mallets. It’s giving our crew the green light to do good, important, life-changing work in an environment that supports them and the sport they love. We may not always be perfect but, as a Crew, we’ve got your back.

This may be a good place to interject that *ahem* we’re hiring!

And that, my friends, is our service in a nutshell, and why you feel so darn good when you bring your bikes to Hometown Bicycles. Come on down, and try us out!


Wheel true at Hometown Bicycles Service Shop

HOMETOWN BICYCLES TUNE-UP: “THE REAL MCCOY”

If you’re not familiar with our tune-ups, here’s the run-down of what makes ours so special…

Remember how we talked about our 3 service goals – to make your bicycle “Work Great, Look Great & Blow Your MIND!”? Well, to achieve that we have a 3-step process:

  1. Evaluate your bike to see what it needs, whether that be a tune-up or repair.
  2. For a tune-up, we disassemble, clean, reassemble, run all new cables and housings, and then dial and adjust your bike. If it’s a road bike, we also include new handlebar tape… because old bar tape is disgusting. (We’re talking, Bacteria City.)
  3. Charge a fair price. For most bikes, that’s $69.99. For Road bikes, it’s $89.99. And for Tri bikes, it’s $99.99. We know we offer the best service for the best value. Don’t believe us? Check around!
Bonus Hometown Bicycles Tune-Up FAQ’s:

Q: Why do you replace cables & housing?
A: Your shifters and brake levers tell the derailleurs and brakes what to do via the cables, which act as messengers. 90% of issues stem from a faulty messenger, so we replace cables/housing to guarantee that the bike will work the way you expect it to.

Q: My bike is fairly new, so do I even need new cables/housing?
A: That’s why we always start with an initial assessment of the bike’s condition. If your bike doesn’t need new cables, then you probably don’t need a tune-up. We’ll just address your bike’s specific issues, and get you back out riding – typically the same day!

Q: How often should I bring my bike in for a check-up?
A: We recommend you bring your bike in for an assessment two times a year – once at the beginning of the season to set you up for cycling and make sure all parts are in working order, and again mid-season to check on the wear of your bike’s parts.

Q: How often should I get a tune-up?
A: Always bring your bike in when your bike begins affecting your riding experience. We’ll do an assessment to help you determine the best course of action from there.

Q: How often should I ride my bike?
A: Every day, Hometownies… every day!


Team Hometown Bicycles riding the Dawn Farm Recovery Ride - Joe Ostervik, Jacob Henriksen, Van Gorden, and Jim Cleer

TEAM NEWS: DAWN FARM, YANKEE SPRINGS TIME TRIAL

Our Team mixed it up last weekend, with a combination of need-for-speed riding and charitable cycling. Saturday morning kicked off with the trail-bound Team of Erik Frazier, Linc Wehrly, John Wyatt, Keith Cowgar and Scott Simpson at Yankee Springs Time Trial. Keith and Scott both bounded into 4th in their respective age groups.

Then Sunday dawned bright and beautiful on the farm, as Joe Ostervik, Jacob Henriksen, Joe Van Gorden, and Jim Cleer set out to support the long-term recovery of addicts and alcoholics on the Dawn Farm Recovery Ride. Nice work, Team!


ANSWERS TO THE HOMETOWN BIRTHDAY QUIZ

How Well Do You Know Your Bike Shop?: A Hometown Bicycles Birthday Quiz!A couple weekends ago, as part of Hometown Bicycle’s 8th Birthday celebration, we invited our guests to take part in a “How Well Do You Know Your Bike Shop?” birthday quiz.
Debra Verbison won the accompanying Tune-Up Gift Certificate drawing (congrats again, Debra!), but there’s been so many post-event requests for the answers that I’m including them here today!

(Also, congrats went to John Kline for winning the “Guess How Many Ferrules” game with his guess of 2,650. The actual number was 2,700!) 

1)  Answer (d) – Over 17,000
2)  Answer (b) – Shaun & Dawn got married
3)  Answer (d) – All of the above
4)  Answer (c) – Trinidad & Tobago
5)  Answer (f) – All of these
6)  Answer (d) – All of these
7)  Answer (a) – Jamis
8)  Answer (c) – Roller rink

Join our crew

WE’RE HIRING – STOP IN AND APPLY!
Creating the magic of Hometown is no small thing, and we don’t hire lightly, but we do offer positions that are meaningful and make a real difference in the lives of customers, our community, and the cycling industry. We currently have openings for:

Part-Time Social Media Specialist
Helps market and share the Hometown culture on social media. Must be social media savvy, highly organized, an excellent writer, and skilled in photography. Graphic design skills a plus.

Part-Time Events Coordinator
Coordinates and manages on- and off-premises shop events of all types. Must be highly organized, creative, detail-oriented, an excellent communicator, sociable, and enthusiastic.

Full- and Part-Time Service Techs
Provides reliably outstanding technical bike service. Some technical knowledge preferred. Must be self-motivated, detail-oriented, focused, and a quick learner.

Full- and Part-Time Sales Associates
Provides reliably outstanding customer service, including sales, cashiering, and shop organization and cleanliness. Must be self-motivated, detail-oriented, sociable, enthusiastic, and a quick study.

Drop by our shop, introduce yourself, and pick up an application. You’ll never know unless you try!


Hometown Bicycles Women Only Tuesday Night Road Ride
THIS WEEK’S SHOP RIDES
Hartland Gravel Grinder – Intermediate/Advanced
SUNDAY, MAY 6  |  9:00AM (MEET BY 8:45AM)  |  FROM HARTLAND TWP HALL
Come enjoy beautiful, HILLY country roads and wonderful ride company. Expect several TOUGH, LONG CLIMBS, at an average 14 – 15 MPH pace for all 28.2 miles. The group may split into 2, with the front pack averaging > 15 mph. (Check out Dan’s Gravel Grinding 101 ride for a less grueling option.) Cross/Gravel, Mountain and Fat bikes are welcome. Meet in the Hartland Twp. Hall lower parking lot (turn right once in the drive) at 2655 Clark Rd. Check Facebook for ride confirmation and changes!

***Rent a Fat Bike at the shop!***

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Beginner Friendly Road Ride
MONDAY, MAY 7  |  6:00PM (MEET BY 5:45PM)  |  FROM HOMETOWN
This one’s for the beginner rider who wants to increase mileage and speed. We’ll ride the well-known “to-the-Green-Dumpster-and-back” loop (~12-15 miles), or more for those who are ready. A and B groups will average 10-15+ mph. Road bikes only! Please have some experience on your bike, along with basic shifting and braking skills for the safety of the group. Beyond that, we’ll share some tips to make the hills easier and the flats faster! Check Facebook for ride confirmation and changes!

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Ladies’ Road Ride
TUESDAY, MAY 8  |  7:00PM (MEET BY 6:45PM)  |  FROM HOMETOWN
Ladies, this one’s just for you! This weekly, road ride is for gals of all ability levels. We’ll ride the well-known “green dumpster” loop at Island Lake (~14 miles) at a conversational, 10mph pace. All bikes welcome, NO DROP RIDE. Afterward, relax, connect, and rehydrate with your new biking friends. BYOB!Check Facebook for ride confirmation and changes!


Zumba with Leslie Barrett and Cardio Drumming with Martha Soraruf at Hometown Bicycles
FITNESS CLASSES AT HOMETOWN BICYCLES
Many of you are familiar with the rockin’ beats and great cardio that take place weekly on our showroom floor. But for those who haven’t yet experienced fitness classes at Hometown, or simply want a high-energy pick-me-up, here are a few classes you’ll absolutely want to try!

CARDIO DRUMMING | Wednesdays at 6:00PM
$5 drop in / $5 equipment rental – With Martha Soraruf
Click to learn more

ZUMBA | Mondays at 6:00PM & Thursdays at 9:30AM
$8 drop in or “10 classes for $50” punch card – With Leslie Barrett
Click to learn more


Donuts

Reasons number 12, 13, 14, and – oh, why not! – 15 to ride your bike.

~ Every cyclist who’s ever caved in (thanks for the mm-mm-motivation, Livingston County United Way!)

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