• Visit Our Store!

    Hometown Bicycles:
    10595 Grand River Road
    Brighton, MI 48116
    Map it!

    Shop Hours:
    Monday: 10 AM - 7 PM
    Tuesday: Closed
    Wednesday: Closed
    Thursday: 10 AM - 7 PM
    Friday: 10 AM - 7 PM
    Saturday: 10 AM - 5 PM
    Sunday: 10 AM - 5 PM

    Public Holiday hours and closures will be announced on our Facebook Page and News letter:


    (810) 225-2441

    E-Mail Us!

  • Apply for Financing

  • Become a Fan!

  • Fun Emails!

Birthday Photos, Barry Results, and Earth Day Activities

Hometown Bicycles 8th Birthday singing Happy Birthday video
Last Sunday’s BIG Hometown birthday bash was a thing of beauty… full-out Spring and over 100 in attendance! It was a sight to be seen, so I’ve pulled together a few photo highlights to give you a flavor for the fun that was had! (Special thanks to Team member, Paula Zimmer, for good-naturedly stepping into the role of event photographer!)
Birthday gifts for our customers at Hometown Bicycles 8th Birthday Party
ABOVE: The day kicked off with birthday gifts, games, and prizes for all of the loyal Hometownies who came to celebrate with us!
Hometown Bicycles 8th Birthday Party birthday bike ride
ABOVE: No Hometown party would be complete without a birthday bike ride! This one was hopping with eager beavers who’d been just itching for warm weather to hit.
Hot dogs on the grill and birthday cake at Hometown Bicycles 8th Birthday Party
ABOVE: Grill Master Mike worked his behind-the-grill wizardry yet again, serving up a delicious stream of hot dog after burger after hot dog to a whole lotta hungry Hometownies. Birthday cake added a sweet finale to a perfect party picnic.
Make-A-Wish table and losing a tooth with the Andres family at Hometown Bicycles 8th Birthday Party
ABOVE: Helena was a personable and welcome addition to our family event, spreading the word and answering questions about Make-A-Wish’s famous Wish-A-Mile charitable bike tour. We also had a Hometown first, courtesy of the Andres family – first baby tooth to fall out at one of our events! (Hope the tooth fairy was generous!)
Hometownies celebrating at Hometown Bicycles 8th Birthday Party
ABOVE: The best part of any Hometown event is the friendships forged and memories shared.

Hometownies, I told you presents weren’t necessary, but you went ahead and gave us a tidal wave of loyalty, love, and other heart-warming sentiments to remind us of why we do what we’re doing and who we’re doing it for anyway. Thanks so much for coming out to celebrate with us. Happy 8th Birthday, Hometown Bicycles!

The Thinker, contemplation
(Photo credit: “The Thinker”, Copyright © Joe deSousa)


If you’ve been a regular reader of these newsletters, you know that, every now and then, I get bit by the contemplation bug. Turns out, eight years of awesome makes your newsletter correspondent reflective…

I’ve been thinking – vanity or not, I’m button-busting proud of our shop. Intensely proud. Hometown is unmatched for loyalty. We may be “small”, but we’re resourceful. We may be young, but we’re hard-core committed. We may be boat-rockers, but we’re changing the landscape of what customers should and do expect from their bike shop. We’re fake-free, we operate with integrity, and we roll with a strong belief in karma.

I consider it a reality of Hometown that for every ounce of pride I feel, YOU should carry it in equal measure. We are, to a large degree, a reflection of you! Shaun and I and the Crew can give it all we’ve got, but Hometown doesn’t amount to diddly without you giving it wheels to roll on.

Every time you tell a friend to shop here, share our fliers, and bring someone along on a shop ride, you’re literally growing Hometown… AND your ownership in it. Every time you spend a dollar here, you’re making an investment in developing a resource – YOUR resource – for all things cycling. You’re basically telling the world what kind of shop you deserve, and building it along the way!

I really believe that’s the coolest thing about Hometown – in so many ways, its a by-the-people-for-the-people type thing. You’re “the people”. You’re HOMETOWN people. And that is definitely something you can be proud of.

Thanks again for supporting us eight year’s strong, Hometownies… here’s to the next eight!

Team Hometown Bicycles at 2018 Barry Roubaix Killer Gravel Road Race
(A few of the happy Hometownies who enjoyed the great weather at this year’s Barry Roubaix!)


An extraordinary 28 Team Hometown riders (that’s over a quarter of our Team! WOW!) raced last Saturday at the world’s largest gravel road bike race, Barry-Roubaix. They left their mark on the course, and I’m not just talking about tire tracks in the “plush”, freshly graded roadways!

Seven times, our Team took the podium. Congratulations go to Meghan Terbush and Jordan Richter, placing 2nd and 4th consecutively in their division; Roger Pelkey nabbed 5th place in his age group; Colin Chisholm owned his age group’s 3rd place position; Jack Riddle and Joe Ostervik killed it with 1st and 2nd in their division; and Jack Riddle podiumed again in 4th place OVERALL, thanks to his 5 minute lead!

We are “Barry” proud of you, Team! (Ok, ok – I’ll stop!) Be sure to check out the race photos on our Facebook page. Now, it’s on to Mud, Sweat & Beers – tally-ho!


Team Hometown Bicycles member, Jean Steinberg, coaching MiSCA coaches in East Grand RapidsWe’d also like to give a shout out to avid Team Hometownie and cyclist, Jean Steinberg, who gave up the chance to party hearty with us last weekend, so that she could advance the future of youth cycling!

Jean worked with about 20 MiSCA coaches on Ride Leading and Teaching MTB Skills as part of the new 2018 Coach Training program, which was held in a small local park in East Grand Rapids. Way to support the future of our sport, Jean!

Hometown Bicycles at Downtown Brighton Earth Day Event 2018

With the weather creeping back towards lovable, last Saturday’s Downtown Brighton Earth Day expo found Hometown Service Tech Joe running Tire Toss in a t-shirt at this environmental awareness event. Our thanks to Dave Richardson and the Greater Brighton Area Chamber Environmental Council, for the opportunity to participate!

(Between kayaking the Millpond with Heavner Canoe & Kayak Rental, eating flowers – no joke! – with Stone Coop Farm, meeting the green folk at Whatever It Takes Sanctuary, and admiring the owl and fowl brought by Howell Nature Center, the kids and I had an absolute blast!)

Join our crew

Creating the magic of Hometown is no small thing, and we don’t hire lightly, but we do offer positions that are meaningful and make a real difference in the lives of customers, our community, and the cycling industry. We currently have openings for:

Part-Time Social Media Specialist
Helps market and share the Hometown culture on social media. Must be social media savvy, highly organized, an excellent writer, and skilled in photography. Graphic design skills a plus.

Part-Time Events Coordinator
Coordinates and manages on- and off-premises shop events of all types. Must be highly organized, creative, detail-oriented, an excellent communicator, sociable, and enthusiastic.

Full- and Part-Time Service Techs
Provides reliably outstanding technical bike service. Some technical knowledge preferred. Must be self-motivated, detail-oriented, focused, and a quick learner.

Full- and Part-Time Sales Associates
Provides reliably outstanding customer service, including sales, cashiering, and shop organization and cleanliness. Must be self-motivated, detail-oriented, sociable, enthusiastic, and a quick study.

Drop by our shop, introduce yourself, and pick up an application. You’ll never know unless you try!

Hometown Bicycles Beginner Road Ride shop ride
Pop-Up Mountain Bike Ride – Intermediate/Advanced
Join us as we explore some brand new trail in Proud Lake, riding a new connector around the campground that links Proud Lake to Hickory Glen. We will also head into the hidden gem of Milford Trail. Plan for ~15-20 miles. Meet at Janowski Field Trailhead, 301 Peters Rd., Milford (between GM and Commerce Roads). Check Facebook for Ride confirmation and changes!

Hartland Gravel Grinder – Intermediate/Advanced
Come enjoy beautiful, HILLY country roads and wonderful ride company. Expect several TOUGH, LONG CLIMBS, at an average 14 – 15 MPH pace for all 28.2 miles. The group may split into 2, with the front pack averaging > 15 mph. (Check out Dan’s Gravel Grinding 101 ride for a less grueling option.) Cross/Gravel, Mountain and Fat bikes are welcome. Meet in the Hartland Twp. Hall lower parking lot (turn right once in the drive) at 2655 Clark Rd. Check Facebook for ride confirmation and changes!

***Rent a Fat Bike at the shop!***


Beginner Friendly Road Ride
This one’s for the beginner rider who wants to increase mileage and speed. We’ll ride the well-known “to-the-Green-Dumpster-and-back” loop (~12-15 miles), or more for those who are ready. A and B groups will average 10-15+ mph. Road bikes only! Please have some experience on your bike, along with basic shifting and braking skills for the safety of the group. Beyond that, we’ll share some tips to make the hills easier and the flats faster! Check Facebook for ride confirmation and changes!


Advanced Skills & Drills
Want to learn to ride with a peloton? This ADVANCED, road warrior training is led by our Team racers! You’ll learn and practice: draft lines, hill repeats and intervals. Come ready to work hard. Bring a cadence sensor, speed sensor, and heart rate monitor. No Drop!  Check Facebook for ride confirmation and changes!


Ladies’ Road Ride
Ladies, this one’s just for you! This weekly, road ride is for gals of all ability levels. We’ll ride the well-known “green dumpster” loop at Island Lake (~14 miles) at a conversational, 10mph pace. All bikes welcome, NO DROP RIDE. Afterward, relax, connect, and rehydrate with your new biking friends. BYOB!Check Facebook for ride confirmation and changes!


Gravel Grinding 101
Ride with your Hometown bike guru, CycloDan Tribble! Front and rear light required, as we end at dusk. This ride weaves through and around Island Lake, covering 13+ miles of pavement, dirt trails and gravel roads (a few hills just for fun!) at an average 12-13 mph. Expect a “puddle” or two of sand and a few face slappers on the trails this time of year. Nothing our gravel, adventure or mountain/fat bikes can’t easily handle. Skinny tire bikes will NOT work for this ride. All levels welcome – NO DROP RIDE. Check Facebook for ride confirmation and changes!


Ladies Only Beginner Mountain Bike Ride
Ladies, come learn beginning mountain bike skills! We’ll tackle the trails in manageable bites, with the empowering support of skilled and supportive Hometown women. We’ll ride together to Island Lake Recreation Area, and focus on taking the fear and uncertainty out of riding the trails! No Drop. Check Facebook for ride confirmation and changes!

Zumba with Leslie Barrett and Cardio Drumming with Martha Soraruf at Hometown Bicycles
Many of you are familiar with the rockin’ beats and great cardio that take place weekly on our showroom floor. But for those who haven’t yet experienced fitness classes at Hometown, or simply want a high-energy pick-me-up, here are a few classes you’ll absolutely want to try!

CARDIO DRUMMING | Wednesdays at 6:00PM
$5 drop in / $5 equipment rental – With Martha Soraruf
Click to learn more

ZUMBA | Mondays at 6:00PM & Thursdays at 9:30AM
$8 drop in or “10 classes for $50” punch card – With Leslie Barrett
Click to learn more

Tim Allen Limited Edition Home Improvement bicycle on display at Hometown Bicycles

I have a thing for tools. (So do we, Tim!)

~ Tim Allen
Be sure to check out the limited edition Home Improvement bike on loan from Bruce & Betsy of Advanced Metal Alloy when you drop your bike off for a tune-up. One of only 201 in the world!

T-Shirt Competition, Trail C.P.R., and Podiums at Barry

Jr. Hometownie T-Shirt Competition

Little girl drawing a bicycle clip art

WITH HOMETOWN’S 7TH ANNIVERSARY JUST AROUND THE CORNER, we’ve got some coolness in the works… including a t-shirt art competition for our junior Hometownies! Here’s the scoop…

Have your preschool – 5th grader paint or sketch up a fun and colorful t-shirt design (no larger than 8″ x 8″), that includes the following:

  1. A hand-drawn or hand-painted Hometown logo
  2. The words: “I’m a Jr. Hometownie!” (Mom and Dad can help, if needed)
  3. Any other bicycle-related art that your young Hometownie is inspired to create!

Bring in their entry by Monday, April 10th to proudly display in our Community Room for the rest of the month!

The winner will be announced at our 7th Anniversary event on April 15th (details coming soon!), and their winning design will grace a limited edition run of Jr. Hometownie t-shirts! How cool is that?!?

In addition to bragging rights, your school-age winner will also receive a complimentary Jr. Hometownie t-shirt, and will be featured in our weekly newsletter and website! ALL participants will receive an official Hometown sticker, and be acknowledged on our website. We can’t wait to see what your talented, pint-size Hometownies create!!

(Cute kiddie graphic above courtesy www.clipartfest.com)

Happy Jamis owners who got their bikes at Hometown Bicycles!


Okay, so, you didn’t win the pair of Dragonslayers in Jamis’ recent bikepacking contest. But you still get a perk for entering!

Check your email for a special offer from Jamis for 10% off MSRP on up to two new 2017 model Jamis bicycles! Special orders included. Just bring in the unique coupon code provided in your email. What a great opportunity to become part of the Jamis/Hometown family!

Team Hometown Bicycles podiums at Barry-Roubaix Killer Gravel Road Race with Mark Lang and Jim Cleer


It was another Team Triumph over Ma Nature at last weekend’s Barry-Roubaix Killer Gravel Road Race!

Placing 2nd overall, 14 Team Hometown riders squelched through muck and cold to a glorious podium finish – only a little over a minute shy of 1st place! Special kudos to riders Mark Lang and Jim Cleer (see above), who took 2nd and 5th consecutively in their age division. Plus a Hometown huzzah to Jack Riddle who, although too under the weather to ride, still made the drive to support his Team. WOW! Awesome job, Team!

Team Hometown Bicycles with the Team tent at Barry-Roubaix Killer Gravel Road Race, including Team riders Rex Blair, Jim Cleer, Brian Forhan, and Deb Godmer


Team Hometown Bicycles rider Ed Pienkosz helped clean up the Trail after The Great Wind Storm of '17Following what we’ve dubbed The Great Wind Storm of ’17, our shop trails were littered with branches and debris. But with their usual good spirits and can-do attitude, our Team breathed new life into Hometown’s damaged single track.

Thanks, Jean Steinberg (Hometown’s Ride Coordinator), for getting this ball rolling. And Tom Hermann (who spearheaded the effort), you are a total rockstar! Plus a million thanks to the wonderful Team members who rallied to the cause. Come out and ride their handiwork!
(Ed got an early start on trail clean-up – thanks, Ed!)

Hometown Bicycles Spring Shop Rides - coming soon!


Hometown Bicycles Spring 2017 Weekly Shop Rides ScheduleWe’re just waiting for the weather to break to unleash the flood of fantastic shop ride opportunities that you’ll be enjoying this Spring!

Want to start selecting some “must-try”s for your “wanna-ride” list? Click the PDF at left for a printable preview of the awesomeness to come. Details may change – be sure to watch our newsletters and Facebook for ride updates and information. Pedal on, Hometownies, pedal on.

Brighton Nazarane Church "The Naz" Sportsman's Banquet logo


Shaun will be channeling his inner caveman at this weekend’s Brighton Nazarene Church Sportsman’s Banquet, hosted by their Men’s Ministry. Hometown is a proud supporter of this manly, April 1st event which, in turn, supports building projects “that promote community and family”. Two of our favorite things!

The event includes a wild game dinner, raffles, silent auction, and a world-renowned key note speaker. Gentlemen Hometownies, Brighton Nazarene Church "The Naz" logoyou can join Shaun by ordering tickets at www.thenaz.org or get further details on their Facebook events page.

Bike Tour Vacations, LLC's Crazy Hare-Brained Tour in Michigan
(Image courtesy Bike Tour Vacations, LLC)


What a great name! Hometown is thrilled to also be supporting this Michigan cycling event. Hosted by Hometown Winter Clinic Series guest speaker, Bike Tour Vacations, LLC

“The Crazy Hare-brained Tour is a fundraiser to help cover touring expenses for 3 Northern Michigan University students as they cycle 1,400 miles around Lake Superior in May.

Our event is up to 40 miles of 100% traffic-free trail riding for road bikes, and up to 30 miles of 100% traffic-free dirt riding for mountain bikes. All ages are welcome, 9 a.m. at Atchison Park in New Hudson.”

Winning raffle tickets will be drawn at event sponsor Draught Horse Brew Pub arBike Tour Vacations logoound 1 p.m. CLICK HERE to register for the Crazy Hare-Brained Tour!


Poses, Pedals, and Pints logoIt sure didn’t take long for registration to fill up on this “triathlon” of a different color!

Missed your chance? Don’t worry – it’s looking increasingly likely that this won’t be the last Poses, Pedals & Pints for you to participate in this season! Stay tuned…

SPRING SNOWMAN 5K – CROSS-TRAINING THAT FEEDS YOUR SOUL11th Annual Spring Snowman 5K Run/Walk and 10K Run

Spring Snowman 5K Run/Walk is hosted by the Eric Hartwell Foundation, a remarkable organization created by the Hartwell Family (a particularly awesome group of Hometownies) to raise money to “directly support children, diagnosed with Leukemia and other blood disorders, being treated at C.S. Mott’s Children’s Hospital in Ann Arbor, Michigan.” Participants have a chance to win a Jamis bike, donated by Hometown Bicycles. Great cause. Great cross-training. Great prize.


Hometown Bicycles Service Tech Jerry Cross


If you look up “nice guy” in the dictionary, you’ll spot a photo of skilled Service Tech Jerry. He’s frequently accompanied by his equally likable dog, who customers can’t help but love. Jerry says:

I have been riding bikes since I was five. I started working at a bike shop after I graduated. Bought my first Mountain bike and was instantly hooked. I have completed over 50 races, from 5 to 100 mile rides. Bikes have always been a big part of my life.


Island Lake Spring Bike Demo Day hosted by the MCMBAThe MCMBA has put a call out for Demo Day volunteers for this wonderfully popular Spring cyclists’ event. (Hometown will be there!) Running May 6th at the ILRA Spring Mill Pond, you can volunteer for everything from setup and registration, to parking and grilling. They write:

The Island Lake Spring Bike Demo Day is now in it’s 12th year. This is the second year the event is put on free of charge by the MCMBA. It’s a great chance to talk face to face with people who live the life: building, riding, and maintaining the bikes you want to own. Take a few out for a test ride on the roads and trails at Island Lake, finding the perfect bike or bikes for you.

CLICK HERE to throw your hat into the volunteer ring!

Hometown Bicycles Fat Bike Friendly Shop Ride heading to Island Lake Badlands

Fat Bike Friendly Shop Ride – THIS SATURDAY

No foolin’ around – this ride is a classic! Join us for an April Fool’s Day adventure through the Island Lakes Badlands on this relaxed pace, NO DROP shop ride. Be prepared to push your bike up a hill or two! This is a Plus/Fat Bike expedition. Not appropriate for “skinny” tires. As always, follow us on Facebook for ride confirmations and updates.

Want to try a fat bike? We rent! Call our shop:  (810) 225-2441

Mark Lang and Leslie Cook riding fat bikes in front of Hometown Bicycles Bicycle Adventure Center

I just need to ride my bike.

– Emily Rooney

%d bloggers like this: